Datemi un parere. Ho scritto la bozza dell'abstract per la tesi, che in pratica deve riassumere tutto quanto (inizio, problema, contenuti, risultati) in 300+ parole. Queste sono 330 circa. Sono graditi sia commenti di tipo linguistico che (eventualmente) accademico se siete pratici di abstracts.
Vi avviso che mi stanno esplodendo gli occhi, facile che abbia scritto cazzate.
"This study has the purpose to analyze and discuss the business models supporting the music social network Last.fm and the Nine Inch Nails “Ghost I-IV” album, both archetypical examples of unconventional music distribution.
The focus of the thesis is on technological advancements, emerging models, and new approaches to the music business that are altering the marketplace and the role of its actors.
Covered topics are the dynamics of the music industry, its value chains, the specificity of media products (and in particular music) compared to other products, and the exogenous or endogenous factors responsible, along with the introduction of broadband internet connections, of the transfiguration of the market.
For the Last.fm case, the research material have been sampled from the “Artist Royalty Program” (a Last.fm retribution initiative for musicians and content producers), and from the reactions to both the Last.fm Radio Subscription policy changes and the recently introduced Visual Radio service.
The Ghost I-IV case has been analyzed using research material composed by blog reactions to the initiative, articles detailing the proceeds of the experiment, and YouTube statistics related to the album viral promotion.
Theme Analysis, a discursive branch of Content Analysis, has been the methodology used to set thematic categories and file contributions appropriately.
According to the findings, the Last.fm approach to public relations during the span of time considered has been flawed to such a degree that the site recorded a significant users bleeding, to direct advantage of other competitors.
On the other hand, the experiment of Nine Inch Nails with “Ghosts I-IV” was a complete success both from the critical and economical point of view, and their experience spawned similar initiatives coming especially from other established artists, de facto establishing the case as an industry-changing turning point. However, the validity of the “Ghosts I-IV” business model is still unproved on non established artists, and different steps, covered in the work, might work better for relatively unknown bands. "